History of ATL, Provider of Customized Label Solutions
ATL (Ad Tape & Label Co) was established in 1951 as a small, family owned printer in Menomonee Falls. The company was named after its original product line of advertising tape and manufactured goods from table top presses. In 1963, ATL incorporated and was officially recognized as Ad Tape & Label Company, Inc. focusing on production of labels for the industrial and direct mail markets.
Thirty years ago, ATL formed a second division where the focus shifted to servicing the medical industry by converting foams and tapes into disposable medical devices. The company developed a relationship with 3M and became a "3M Medical Preferred Converter”. Meeting the strict quality standards of the medical industry led to a natural transition into the pharmaceutical industry in 2001, when ATL developed an in-line booklet label from 3 to 19 pages. Since then, more than 120 million pharmaceutical labels in over 80 languages, for over 1700 clinical trials have been manufactured at ATL.
In 2003, ATL earned its cGMP (current good manufacturing practice) certification as a result of strict compliance to 21 CFR (Code of Federal Regulations) Part 820 for the manufacture, packaging, storage and installation of disposable medical devices. ATL also follows cGMP 21 CFR Part 210 and 211 for the manufacturing, processing, packaging, and holding of drugs and finished pharmaceuticals for all pharmaceutical label manufacturing.
In 2010, a relationship was formed with DSS (Document Security Systems), which allowed ATL to use a broad selection of overt and covert technologies on ATL manufactured labels to protect their customers’ brands against counterfeiting. In 2014, the company was proud to achieve ISO 13485:2003 registration, making ATL one of the very few ‘registered’ holders of this demanding regulatory standard.
Today, ATL practices strict quality standards with a strong commitment to customer service. This passion has been demonstrated through dozens of successful on-site audits from top pharmaceutical and medical companies giving ATL a well-respected name in these markets.